Pricing

Get the power of Indicative the way you need it.

Select the plan that best fits your needs

Free Trial

Free

Get access to powerful behavioral analysis and customer analytics for 14 days, all for free.

Trial all this for free:

  • 250,000,000 events
  • Full access to core and advanced analytics
  • Full access to reporting tools
  • Unlimited user seats

Growth

Starting at $199/mo

For businesses ready to spread the power of Indicative throughout their organization. Limited to companies with less than 100 employees.

Everything in Standard, plus:

  • Custom event volume
  • 1 year data history
  • Full access to core analytics tools
  • 20 user seats

Enterprise

Custom

For businesses with sophisticated needs, high data volume, and custom integrations.

Everything in Growth, plus:

  • Custom event volume and data history
  • Custom data warehouse integrations
  • Advanced analytics capabilities
  • Embedded analytics

“Indicative is impressively fast, able to handle large scale data analysis with a speed that I have not seen before. It's quickly become an indispensable tool in our workflow, helping us easily understand the impact of our changes. ”

Daniel Williams

Developer @ 99designs

Compare Plans

Analysis

Free Trial

Growth

Enterprise

Segmentation
Free Trial
Growth
Enterprise
Custom Calculations
Free Trial
Growth
Enterprise
Multipath Funnel
Free Trial
Growth
Enterprise
Funnel Conversion Over Time
Free Trial
Growth
Enterprise
Cohorts and Retention
Free Trial
Growth
Enterprise
Journeys
Free Trial
Growth

Limited

Enterprise
User Activity Timeline
Free Trial
Growth
Enterprise
Behavioral User Segments
Free Trial
Growth
Enterprise
User Segments API
Free Trial
Growth
Enterprise
Query Time Zones
Free Trial
Growth
Enterprise
 

Reporting

Free Trial

Growth

Enterprise

Dashboards
Free Trial

Unlimited dashboards with up to 50 saved queries each

Growth

25 team dashboards with up to 20 saved queries each

Enterprise

Unlimited dashboards with up to 50 saved queries each

Additional Dashboards
Free Trial

Included

Growth

$500/month/25 additional dashboards

Enterprise

Included

Saved Analyses
Free Trial

Unlimited saved analyses

Growth

50 saved analyses

Enterprise

Unlimited saved analyses

Team Folders
Free Trial
Growth
Enterprise
Personal Folders
Free Trial
Growth
Enterprise
Customizable Dashboard Refresh
Free Trial
Growth
Enterprise
Scheduled Reports
Free Trial
Growth
Enterprise
Shareable Dashboards
Free Trial
Growth
Enterprise
Printable Dashboards
Free Trial
Growth
Enterprise
Dashboard Filter API
Free Trial
Growth

Limited

Enterprise
Embedded Analytics
Free Trial
Growth
Enterprise
White Labeling
Free Trial
Growth
Enterprise

Add-on

 

Data Access and Management

Free Trial

Growth

Enterprise

Data Volume
Free Trial

250,000,000 events

Growth

Up to 50,000,000 events/month

Enterprise

Custom

Data History
Free Trial

6 months

Growth

12 months

Enterprise

Custom

Projects
Free Trial

2 testing projects
2 production projects

Growth

1 testing project
1 production project

Enterprise

2 testing projects
2 production projects

Additional Projects
Free Trial
Growth
Enterprise

$400/month/additional project

Customizable Data Dictionary
Free Trial
Growth
Enterprise
Live Event Debugger
Free Trial
Growth
Enterprise
Custom Events
Free Trial
Growth
Enterprise
Joined Events
Free Trial
Growth
Enterprise
Project-level Filters
Free Trial
Growth
Enterprise
CSV Exports
Free Trial

Up to 50 rows

Growth

Up to 1,000 rows

Enterprise

Unlimited

User Exports
Free Trial
Growth

Up to 30/month

Enterprise

Unlimited

 

Data Sources & Destinations

Free Trial

Growth

Enterprise

Real-Time Data Sources
Free Trial
Growth
Enterprise
Data Warehouse Sources
Free Trial
Growth
Enterprise
Shortest Load Interval
Free Trial

3 Hours

Growth
Enterprise

3 Hours

User Tables
Free Trial
Growth
Enterprise
User Aliasing
Free Trial
Growth
Enterprise
Custom Data Filters & Exclusions
Free Trial
Growth
Enterprise
Custom Data Enrichments
Free Trial
Growth
Enterprise
Data Destinations
Free Trial
Growth
Enterprise
 

Administration & Security

Free Trial

Growth

Enterprise

User Seats
Free Trial

Unlimited

Growth

20

Enterprise

Unlimited

Groups and Permissions
Free Trial

Full

Growth

Limited

Enterprise

Full

GDPR, CCPA, and COPPA Compliant
Free Trial
Growth
Enterprise
Data Protection Agreement (DPA)
Free Trial
Growth
Enterprise
Custom Agreement
Free Trial
Growth
Enterprise
Custom SLA
Free Trial
Growth
Enterprise
Google Social SSO
Free Trial
Growth
Enterprise
SAML 2.0 and OpenID Connect SSO
Free Trial
Growth
Enterprise
 

Support Levels

Free Trial

Growth

Enterprise

Self-Serve Training Resources
Free Trial
Growth
Enterprise
Reddit Community
Free Trial
Growth
Enterprise
Indicative Usage Dashboard
Free Trial
Growth
Enterprise
Personalized Onboarding and Training
Free Trial
Growth

Packages available

Enterprise

Packages available

Dedicated Customer Success Manager
Free Trial
Growth
Enterprise

Packages available

Professional Services
Free Trial
Growth
Enterprise

Packages available

 

Frequently Asked Questions

View All Questions

250 million events for free, what’s the catch?

We believe that everyone should be able to try Indicative at full capacity so we offer a free trial of up to 250 million events.

What is an event?

An event is a user action, like viewing a page, clicking a button, or opening an email.

What is Customer Analytics?

Customer Analytics (aka Behavioral Analytics) is the quantitative research of “how” and “why” users engage and interact with your business, across all user touchpoints. Check out our blog post for more info!

What happens if I exceed 250 million events?

We’ll send you an email when you’re getting close to 250 million events. To upgrade your event volume, contact us!

Who is Indicative for?

Indicative is for non-technical marketing, product, and data teams that want to analyze the full customer journey. You don’t need to have any technical expertise or know SQL to use Indicative.

Is my data safe with Indicative?

Yes! Indicative does not lay ownership of your data and we will never sell your data. You have the right to request deletion of your data, export of your data.

How do I get started using Indicative?

If you haven’t set up an Indicative account, create one and complete the Indicative tutorial. If you already have an Indicative account, complete the Indicative tutorial, browse our knowledge base and schedule your training with an Indicative specialist.

Do you connect to other data sources?

Coming soon! Contact us, we’d love to hear more about your needs to see how we can help.

How do you handle GDPR?

Our Data Processing Agreement has been updated to reflect EU model clauses. You may contact Customer Success at support@indicative.com to request the updated agreement.  Check our our article for more information.

Got Questions?